Social Dynamics

Birds of a feather flock together

When observing social patterns and choosing associations

What Does “Birds of a feather flock together” Mean?

People naturally associate with others similar to themselves in values, interests, or characteristics. Your associations reveal and shape who you are. You become like those you spend time with.

What Happens When You Break It

Associating with negative influences leads to adopting their characteristics, behaviors, and outcomes. Research on social networks suggests habits such as smoking and exercise tend to spread through close ties.

Benefits of Following This Rule

Choosing positive associations creates positive influence, better behaviors, higher standards, mutual support, and enables becoming your best self through positive peer effects.

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